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WordPress Gutenberg – A Smarter Approach to Building WordPress Websites

by Oli, Web Manager   |   April 7, 2025   | 
3 minutes read

If you’ve worked with WordPress in the past, chances are you’ve encountered the Classic Editor—a single text area that handled everything from paragraphs to images to shortcodes. But with the release of WordPress 5.0, things changed dramatically with the introduction of Gutenberg.

Gutenberg is WordPress’s block-based editor that redefines how content is created and structured. Instead of editing one long block of text, Gutenberg lets you build your content using individual blocks—each one a modular unit that serves a specific function. Whether it’s a paragraph of text, an image, a call-to-action button, or a fully custom-designed layout component, blocks are the foundation of the new editing experience.

Think of it like LEGO for websites—you assemble your page by stacking different types of blocks. This modular approach gives you more control, flexibility, and creativity when designing content, making it easier for users of all skill levels to craft professional-looking pages without touching a line of code.

What is ACF (Advanced Custom Fields)?

ACF is a tool we use behind the scenes to make your website easier to manage. It lets us add custom editing fields to pages, blog posts, or any part of your site—so everything is organised and simple to update.

Why We Use ACF in Your Site:

  • Tailored Editing – You’ll only see the fields you actually need.
  • Easy to Use – No tech skills required to update your content.
  • Flexible Setup – Works with any type of content your site needs.

Why We Build with Gutenberg Blocks

Your website is built using WordPress’s block editor, called Gutenberg. This modern editing system gives you more control and a better editing experience.

Benefits of Gutenberg for You:

  • Faster Performance – Your site loads quickly because blocks are stored efficiently.
  • Future-Proof – Gutenberg is the new standard in WordPress, with regular updates and improvements.
  • Custom Look & Feel – We design blocks that match your brand perfectly.
  • Easier Layout Changes – Want to rearrange or tweak your layout? Blocks make that simple.
  • Reusable Patterns – Drop in pre-designed sections (like testimonials or CTAs) anywhere on your site.

ACF + Custom Gutenberg Blocks = A Smarter Website

By combining the power of ACF with custom Gutenberg blocks, you get the best of both worlds: content that’s easy to manage and a website that’s built to last.

Instead of relying on older, form-based tools like ACF Flexible Content, we use ACF inside custom blocks—giving you a faster, more visual editing experience that fits seamlessly into WordPress.


Final Thoughts:

  • Your website is built using the latest WordPress standards.
  • Custom blocks make editing easier, faster, and more intuitive.
  • Behind the scenes, ACF keeps everything organised and flexible.
  • This approach ensures your site stays fast, future-ready, and easy to maintain.

Want changes to your layout or content later on? No problem—your site is designed to grow with you.

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