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Google holds 74% of the entire search engine market, and with 50% of all website traffic coming from organic searches, it is vital for your website to position well in the rankings. After all, if Google can’t find your site, how will your customers?

On-Page SEO
On-Page SEO
On-Page SEO

Search engine optimisation (SEO) is the practice of improving both the quality and quantity of organic traffic to your website, while advancing your position in non-paid search engines. Done right, the results speak for themselves – high positioning, increased visibility and, crucially, a far better chance of a conversion or a sale.

Keeping up with SEO advances

SEO has been around for a long time, and as search engines become more advanced, and page one rankings more difficult to achieve, you need a solid SEO strategy that will ensure a quality website ranks at the top of search result pages.

At Platform81, we understand that truly effective search engine optimisation isn’t simply a case of stuffing as many keywords as possible into site content, or filling pages with backlinks.

As the technology search engines use to crawl sites becomes more sophisticated, so too do our strategies for keeping your site visible and credible in this highly competitive marketing landscape. In short, our experts will take you where you need to be in those all-important rankings.

Our holistic approach to SEO ensures your company will reach new audience segments, while bringing qualified leads to your website and above all, driving growth and traffic.

From strong optimisation to lead generation

Leads generated from effective SEO are 8 times more likely to become paying customers than those generated through traditional ad campaigns, and our bespoke SEO strategies start with robust on-page optimisation of your website.

On-page optimisation are all of the on-site techniques employed to ensure your webpages rank highly in the Search Engine Results’ pages (SERPs). Taking the time to develop your on-page SEO is always time well spent, and because there is no one-size-fits-all approach when it comes to good SEO practices, we work to deliver highly tailored and completely bespoke campaigns with your objectives front and centre.

Our SEO experts begin with an in-depth analysis of your business and the market sectors you operate in, so we can deliver a strategy that will work for you. We conduct a thorough keyword analysis to inform every element of our optimisation process – think of keywords as the glue that holds your entire on-page SEO strategy together.

From here, we assess the technical elements of your website from the words your customers see to the aspects only the search engine reads such as title tags, image tags and metadata.

Content is still king

Once we’ve ensured the technical foundation for your website is fully optimised, we will synthesize this with the content aspect of your on-page SEO. While technical optimisation is absolutely vital for effective SEO, it is the content that will bring users to your site organically.

People want relevant, interesting and informative content that fills a need, whether that is blogs, articles, web copy or infographics. By getting under the skin of your business, we will help create a host of engaging, high-quality content that is aligned with user search intent.

How can Platform81 help?

With our SEO know-how, we can help you create and maintain a well-optimised website that retains rankings and corners your market sector. Our SEO professionals will make sure you stay on top of the latest developments and ensure your site continues to deliver cost-effective conversions for years to come.

To find out more, contact a member of the Platform81 SEO team today.

Platform 81 provided us with an excellent service. From the start the communication was good, the team were knowledgeable, helpful and friendly and clearly keen to provide a solution that worked for us.

Testimonials

Don’t just take our word for it

5.0 See our 65+ Google Reviews
Ben Pollard
Ben Pollard
15:38 08 Nov 24
British Judo have worked Platform81 throughout 2024 as we launched a brand new website. The team worked tirelessly to get the website launched against the clock in November. We are pleased to say the new website developed offers a significant upgrade on look and feel across the site with positive feedback across the judo community.Despite an ever-changing brief, we can't thank the team enough for their flexibility and hardwork including Oli, Dan, Ryan and the rest of the P81 team.We look forward to working with them moving forwards and developing the site further with new and enhanced features.
Ben Garner
Ben Garner
13:20 05 Nov 24
A brilliant digital marketing agency! A brilliant team who run two websites for us, PPC, SEO and social media. Very happy with every piece of work they have completed for us!
matheen bukhari
matheen bukhari
12:58 01 Nov 24
Professional bunch of people!They have worked for us on multiple websites, and every-time delivered the best quality, better UI/UX and stunning websites.Highly recommended
Annella Williams
Annella Williams
11:33 14 Oct 24
Absolute pleasure to work with this team and would definitely work with them in the future. They delivered 2 beautiful websites which exceeded expectations :)
Jenni McDougall
Jenni McDougall
11:58 08 Oct 24
Platform81 have created for us a wonderful new website, it includes all of the functionality we need and we are delighted with it.
Gemma Ordidge
Gemma Ordidge
09:16 29 Jul 24
This is the first time I have worked with Platform81 and I must say I have been impressed from start to finish with our web development project. Great communication, a fab team who are super helpful and flexible - they really did feel like an extension of the team. Strongly recommend.
Vinesh Mistry
Vinesh Mistry
11:06 19 Jul 24
We have been using Platform 81 for many years to manage our company website and to also complete our SEO. They have an experienced team who are very helpful and supportive to our business. They have helped us grow and move forward with the ever changing landscape of web design and management. Highly recommended.
Shelley Dyer
Shelley Dyer
14:44 18 Mar 24
I've worked with Platform 81 for over five years now. They have provided a variety of work for me for two different companies including new website builds, ecommerce sites and SEO. They are exceptional at everything they do. The team has a wealth of knowledge and experience and they place the needs of the customer at the heart of everything they do.
The Magic Tractor
The Magic Tractor
07:50 08 Feb 24
Big shoutout to Matt and David at P81! ???? These guys are amazing - super friendly and crazy smart. We've been working together for years, and we're excited to continue teaming up to help our clients. Thanks for being awesome, Matt, David and team! ????
Ethan Taylor
Ethan Taylor
09:09 02 Feb 24
We have used Platform81 for our new website and will be using them for another two upcoming website projects. They have both achieved and exceeded our expectations with regards to timeframes, design and functionality for our website.Big thanks to Nick, Caroline, Oliver, Sam and the rest of the team - looking forward to our continued work in the future!
Hamish Gill
Hamish Gill
14:36 30 Jan 24
Great experience - very happy with the work Platform81 have completed for me. Great guys too!
Tom White
Tom White
10:56 22 Jan 24
We used Platform81 for a whole website redesign and they have been great to work with - wouldn’t hesitate to recommend to others!
CJ Micallef
CJ Micallef
09:21 20 Dec 23
Platform 81 are the best website provider we have ever worked with. The staff are highly responsive, committed to our vision, always diligently working away in the back ground to help our company achieve. Thank you for everything you have all done in 2023, we look forward to sharing further success in 2024.
Annelous Konijnenberg
Annelous Konijnenberg
11:01 06 Dec 23
The team at Platform 81 has been fantastic to work with. They were incredibly proactive & supportive throughout the process, making working with them & getting to a final product a very smooth experience. Thank you for the great work!
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